What types of professional development, supporting growth in cultural Assignment

What kinds of expert turn of events, supporting development in social ability, could be offered to educators - Assignment Example Thus this makes reasonableness in the training segment (Barrera, 2005). Furthermore, the sort of expert improvement supporting development in social fitness that could be offered to instructors is RICS advancement model. It represents Respect, Instruction, Collaboration and Supportive. Reflection immerses pondering the difficulties influencing the learning like bigotry. Educators are required to search inside themselves and realign their most profound presumptions and discernment to act naturally cognizant. Guidance helps instructors to learn explicit methodologies that will support the decent variety existing in different societies. They help with raising teacher’s information to grasp the elements of learning establishment. Instructors should adhere to the set guidance to make invigorating relationship to stay away from this issue. Joint effort urges instructs to become joined together and fabricate solid community work societies that improve enlightenment of understudies. It takes into consideration discourse in the midst of characters, for example, principals, educators, and guardians for improvement of students. Instructors are encouraged to converse with one another and be attentive people. Strong is a perspective that goes about as an establishment where instructors use to expand self-viability urging them to start successful learning systems. Advantageous projects, for example, coaching program are huge since they proffer emotionally supportive network. Hence can work suitably in a situation described with social

Language of Graphs and Charts for ESL Learners

Language of Graphs and Charts for ESL Learners The language of diagrams and outlines allude to the words and expressions utilized when portraying results delineated inside these arrangements. This language is particularly valuable when making presentationsâ because diagrams and charts measure different insights and are useful while introducing a lot of data that should be seen rapidly, including raw numbers, factual data, benefit and misfortune, surveying data, and so forth. The Vocabulary of Graphs and Charts There are various kinds of diagrams and graphs including: Line Charts and GraphsBar Charts and GraphsPie ChartsExploded Pie Charts Line outlines and bar graphs have a vertical hub and a flat hub. Every pivot is named to demonstrate what kind of data it contains. Regular data remembered for vertical and level hub include: age - how oldweight - how heavyheight - how talldate - which day, month, year, etc.time - how much time is requiredlength - how longwidth - how widedegrees - how hot or coldpercentage - a segment of 100%number - numberduration - the period of time required There are various explicit words and expressions used to portray and talk about diagrams and outlines. This jargon is particularly significant when introducing to gatherings of individuals. A great part of the language of diagrams and outlines identifies with development. As it were, the language of diagrams and graphs regularly talks about little or enormous development or contrasts between different information focuses. Allude to this language of diagrams and outlines to help improve your capacity to talk about charts and graphs. The accompanying rundown the action word and thing used to talk about positive and negative developments, just as expectations. Model sentences are found after each area. Positive to climb - a climbto rise - an ascentto rise - a riseto improve - an improvementto recuperate - a recoverto increment - an expansion Deals have move in the course of the last two quarters.Weve encountered an ascent in purchaser demand.Consumer certainty recuperated in the second quarter.There has been an expansion of 23% since June.Have you seen any improvement in consumer loyalty? Negative to fall - a fallto decay - a declineto plunge - a plungeto decline - a decreaseto intensify - a slipto break down - a plunge Innovative work spending has fallen by 30% since January.Unfortunately, weve seen a decay in the course of the last three months.As you can see, deals have plunged in the northwest region.Government spending has diminished by 10% in the course of the last two years.Theres been a slip in benefits this past quarter.Comedy book deals have crumbled for 75%. Anticipating Future Movement to extend - a projectionto figure - a forecastto anticipate - an expectation We anticipate improved deals in the coming months.As you can see from the graph, we conjecture expanded innovative work spending next year.We foresee improving deals through June. This rundown gives descriptive words and verb modifiers used to portray how rapidly, gradually, very, and so forth something moves. Every modifier/verb modifier pair incorporates a definition and a model sentence. slight - somewhat inconsequential Theres been a slight decrease in sales.Sales have declined somewhat in the course of recent months. sharp - pointedly snappy, enormous development Venture rose strongly during the first quarter.We made a sharp increment in speculation. unexpected - suddenly abrupt change Deals dropped suddenly in March.There was an unexpected drop in deals in March. quick - quickly speedy, quick We extended quickly all through Canada.The organization made a fast extension all through Canada. abrupt - out of nowhere all of a sudden Tragically, purchaser intrigue abruptly decreased.There was an unexpected lessening in shopper enthusiasm for January. emotional - drastically extraordinary, exceptionally huge Weve significantly improved consumer loyalty in the course of the last six months.As you can see from the graph, the sensational development has come after we put resources into another product offering. quiet - smoothly equitably, absent a lot of progress The business sectors have responded smoothly to late developments.As you can see from the diagram, shoppers have been quiet in the course of recent months. level without change Benefit has been level in the course of recent years. consistent - consistently no change There has been a consistent improvement in the course of the last three months.Sales have improved consistently since March.

Write a Resume in 6 Simple Steps

Write a Resume in 6 Simple Steps EP 45: Write a Resume in 6 Simple Steps EP 45: Write a Resume in 6 Simple Steps A resume is a snapshot of your professional life and career to date and depending on how many jobs and experiences you have had it can seem like a tedious process to incorporate them all into a few sheets of paper. Writing a resume does not have to be difficult. It can be easy if you break it down into a step-by-step process. Today on the show we will give you a step-by-step break down to help you write an effective resume that will land you the job. Looking for study tips, help with essay writing, or advice on how to be a better student? Welcome to The Homework Help Show, a weekly show where we teach, assist, and offer valuable insights for student life. From study hacks to writing tips, discussions about student mental health to step-by-step guides on academic writing and how to write a resume, weve got you covered. Want your questions answered? Write them below or join the conversation on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:01] Hi guys and welcome back to our channel. My Cath Anne and this is episode 45 of the Homework Help Show hosted by Homework Help Global. Here on the show and provide you with valuable content for your academic and student life. Cath Anne: [00:00:23] Creating a resume and see what the daunting process. When you think of all the work experience and professional jobs that you have had, it might seem overwhelming to condense this all into one or two short pages. However when you break it down into a variety of steps it does not have to be a difficult process. Cath Anne: [00:00:46] Before beginning building you resume look for a template that you can use. I suggest using Microsoft Word. They have a variety of different professional looking templates. If you dont see one there that appeals to, you can also search online. Pick a template and go from there. Use one that is both professional looking as well as uncluttered. You dont want your resume to have too much clutter on it. And you also want it to reflect who you are as a professional, career oriented person. Remember, each resume should be tailored to the job you are applying for. Now today will discuss how to build a standard resume. However you can take that standard resume and tailor it to any job that you apply for in the future. Make sure when you do tailor your resume that you are looking at the job description that the employer provides and then you can use the language they have incorporated into the job description in your resume. Cath Anne: [00:01:49] Step 1 collect all of your personal and employment information. Once all your information gathered it will be much easier to write your resume. Make a list of all the information you want to use including your jobs, start and date, credentials, education, and any skills that you want to incorporate on your resume. You also need your name and contact information like your phone number and your email, as well as any additional information that you think may be required on your resume. You may want to consider incorporating references on your resume as well. Cath Anne: [00:02:26] Step 2 begin writing your resume. Once you have all of your information gathered, write your resume in the following order. Begin by writing your resume header. This will include your name, your contact information like your email and phone number, and it should be located at the top of your resume and centered. Second you will want to include an objective. This is not necessary in a professional resume however is something that may be of interest to you if you are looking to apply to a specific job. The objective gives the employer the opportunity to know what you are interested in applying for as well as the skills that you can bring to the job. It is one to two quick lines that will describe the hiring manager what you have to offer to the job. Then you want to list your experiences. Employers will want to know your job history: where you have worked, what position was, and how long you worked there. Make sure you include all of these details in your work h istory and your work experience section. List the jobs and internships youve had in reverse chronological order. You will want to go from the job you have had most recently to your latest job. For each position, include the job title, location of where you worked, how long you worked there and any accomplishments you achieved while you were there. You also want to include a bulleted list of responsibilities that could relate to the job you are applying for. When you are writing your list of responsibilities, use the present tense for jobs that you are currently working at and use the past tense when you are referring to jobs you have worked for in the past. Then you will want to discuss your volunteer work. If you have volunteer experiences that relates to the job, definitely include this on your resume. Or if youve done volunteer work in-between employment gaps that is also something important to include because it will speak to how to spent your time while you were between employm ent. Education usually comes next. You only need to describe the degrees and the institutions you attended, if you have been out of school for a few years. If you are a student coming out of school you may want to include your GPA, however this is not necessary. Again, education should be listed in reverse chronological order so if you have multiple degrees or multiple certificate programs list the one that you are currently in first and then go backwards from there. You will also want to detail any certifications you have and that will go to that section. Any things like first aid or other types of things that will apply to the job they are applying to. If you have any technological aspects that could be included in these credentials definitely make sure that you do include any gifts that you received your any credentials. Certifications is the next section of your resume and you will just want to describe any certifications or credentials that you have achieved. Then you may also want to consider awards and accomplishments. Dont be shy to you know, boast yourself up a little bit, and talk about some awards that youve received. This demonstrates to a hiring manager that you have initiative and that you are willing to put forth the effort to achieve an award. You will also want to include a list of skills. This is usually written bullet form and a good way to go about writing this is to look at the job description and use some of the language that the hiring manager has posted in the job description in your bullet points. Make sure that all the skills that you are listing apply to the job that youre applying for. Finally you may consider adding personal interests into your resume, however that is not something I personally add into my resume. Though, if you are applying for a tech job and lots of experience and interesting computers, this could be something that you could add to your personal interest section on your resume. It can be helpful to give the hirin g manager a sense of who you are as a person and what your interests are and how they relate to potential job. Cath Anne: [00:06:50] Step number three choose your layout. There are three different ways to lay out a resume and we will discuss them here. First is chronological. This is the most frequently used layout for a resume and presents your work history from most recent job to latest job. You can also use a functional resume layout. This usually comes in handy if you dont have a consistent track record or work so you can focus on your experiences, volunteer experiences, and your skills that you have to offer. This is a more functional layout, and it doesnt go in chronological order and in that way you are not saying to the potential hiring manager that youve missed a significant time frame in which you could have been employed. Finally you can use a combination method. This includes both the functional as well as the chronological work history. Cath Anne: [00:07:50] Step number four: format your resume text. When you are writing your resume you will want to go back and make sure that it is legible and that it is easy for hiring manager to read. Use formats or fonts such as Calibri, Arial, Times New Roman, Verdana. These are all fonts that are really accessible and really easy to read. The exception to this is if you are applying to design-related position where you will want to showcase some of your skills around font design. In this case you can use a fancier font or perhaps something you design yourself. Consistency is important when you are writing your resume, so make sure you are using the same font throughout your resume as well as on your cover letter. One thing to note is that you can vary the font size, and whether it is bolded italics, using these types of changes to the resume would break up your resume. Feel free to use underlines or bold for headings and italics to emphasize certain parts of your resume. This is where a template could come in handy, because a template will already have the components built into it. Cath Anne: [00:09:03] Step 5: Proofread and print the final version. You will definitely want to go through your resume again and again to make sure you have not made any typos. Theres nothing worse than having a resume that has a right take on it. You will most definitely not have a good opportunity to get the job if youre posting something or giving something that is not professional. One idea is to get someone else to read it before you do give out the resumes they may have the opportunity to see something that maybe you have missed. It always helps to have a second pair of eyes. Print a copy of your resume and make sure that what is on your computer and lines up with how it should look on paper. Sometimes the formatting can be askew, and this is something you want to make sure is legitimate before you do hand it in to employers. Once youre all set, print multiple copies of your resume and put them in a folder to hand out at a variety of interviews. Cath Anne: [00:10:03] Step number 6: Write a resume for each job you apply for. As mentioned earlier, you will want to tailor your resume depending on which job you are applying for. Although you will always have a standard resume and its great to have that on hand, make sure you are using the language that is used in the job description in your resume. Because this will show that you are interested in specific job and will demonstrate that you do have the skills needed to apply to that specific job. When use the same language that the employer is using, they are more willing to relate to your resume because they will pick up on keywords that they themselves use. In this case it could mean them choosing you over another candidate. Cath Anne: [00:10:51] Okay so thats it for me this week. I hope this episode was of benefit. If you liked this video and found it helpful make sure to give it a thumbs up and subscribe to our channel so you dont miss out on any of our other content. If youre looking to connect with us on social media, check out the links in the description box below. Also if you do have any questions about how to write a resume, how to format a resume definitely jump into the comment box below, and we will see if we can help you out. Also check out our website, because this is something that can help you with. If you do need an extra set of eyes, hit us up at Homework Help Global and we would be glad to take a look over your resume and do a little bit of editing, or help format your resume and write it, too. All right guys good luck applying for those jobs and let us know if we can help. Have a great week and take care. Write a Resume in 6 Simple Steps EP 45: Write a Resume in 6 Simple Steps EP 45: Write a Resume in 6 Simple Steps A resume is a snapshot of your professional life and career to date and depending on how many jobs and experiences you have had it can seem like a tedious process to incorporate them all into a few sheets of paper. Writing a resume does not have to be difficult. It can be easy if you break it down into a step-by-step process. Today on the show we will give you a step-by-step break down to help you write an effective resume that will land you the job. Looking for study tips, help with essay writing, or advice on how to be a better student? Welcome to The Homework Help Show, a weekly show where we teach, assist, and offer valuable insights for student life. From study hacks to writing tips, discussions about student mental health to step-by-step guides on academic writing and how to write a resume, weve got you covered. Want your questions answered? Write them below or join the conversation on social media using the hashtag #askHHG TRANSCRIPT: Cath Anne: [00:00:01] Hi guys and welcome back to our channel. My Cath Anne and this is episode 45 of the Homework Help Show hosted by Homework Help Global. Here on the show and provide you with valuable content for your academic and student life. Cath Anne: [00:00:23] Creating a resume and see what the daunting process. When you think of all the work experience and professional jobs that you have had, it might seem overwhelming to condense this all into one or two short pages. However when you break it down into a variety of steps it does not have to be a difficult process. Cath Anne: [00:00:46] Before beginning building you resume look for a template that you can use. I suggest using Microsoft Word. They have a variety of different professional looking templates. If you dont see one there that appeals to, you can also search online. Pick a template and go from there. Use one that is both professional looking as well as uncluttered. You dont want your resume to have too much clutter on it. And you also want it to reflect who you are as a professional, career oriented person. Remember, each resume should be tailored to the job you are applying for. Now today will discuss how to build a standard resume. However you can take that standard resume and tailor it to any job that you apply for in the future. Make sure when you do tailor your resume that you are looking at the job description that the employer provides and then you can use the language they have incorporated into the job description in your resume. Cath Anne: [00:01:49] Step 1 collect all of your personal and employment information. Once all your information gathered it will be much easier to write your resume. Make a list of all the information you want to use including your jobs, start and date, credentials, education, and any skills that you want to incorporate on your resume. You also need your name and contact information like your phone number and your email, as well as any additional information that you think may be required on your resume. You may want to consider incorporating references on your resume as well. Cath Anne: [00:02:26] Step 2 begin writing your resume. Once you have all of your information gathered, write your resume in the following order. Begin by writing your resume header. This will include your name, your contact information like your email and phone number, and it should be located at the top of your resume and centered. Second you will want to include an objective. This is not necessary in a professional resume however is something that may be of interest to you if you are looking to apply to a specific job. The objective gives the employer the opportunity to know what you are interested in applying for as well as the skills that you can bring to the job. It is one to two quick lines that will describe the hiring manager what you have to offer to the job. Then you want to list your experiences. Employers will want to know your job history: where you have worked, what position was, and how long you worked there. Make sure you include all of these details in your work h istory and your work experience section. List the jobs and internships youve had in reverse chronological order. You will want to go from the job you have had most recently to your latest job. For each position, include the job title, location of where you worked, how long you worked there and any accomplishments you achieved while you were there. You also want to include a bulleted list of responsibilities that could relate to the job you are applying for. When you are writing your list of responsibilities, use the present tense for jobs that you are currently working at and use the past tense when you are referring to jobs you have worked for in the past. Then you will want to discuss your volunteer work. If you have volunteer experiences that relates to the job, definitely include this on your resume. Or if youve done volunteer work in-between employment gaps that is also something important to include because it will speak to how to spent your time while you were between employm ent. Education usually comes next. You only need to describe the degrees and the institutions you attended, if you have been out of school for a few years. If you are a student coming out of school you may want to include your GPA, however this is not necessary. Again, education should be listed in reverse chronological order so if you have multiple degrees or multiple certificate programs list the one that you are currently in first and then go backwards from there. You will also want to detail any certifications you have and that will go to that section. Any things like first aid or other types of things that will apply to the job they are applying to. If you have any technological aspects that could be included in these credentials definitely make sure that you do include any gifts that you received your any credentials. Certifications is the next section of your resume and you will just want to describe any certifications or credentials that you have achieved. Then you may also want to consider awards and accomplishments. Dont be shy to you know, boast yourself up a little bit, and talk about some awards that youve received. This demonstrates to a hiring manager that you have initiative and that you are willing to put forth the effort to achieve an award. You will also want to include a list of skills. This is usually written bullet form and a good way to go about writing this is to look at the job description and use some of the language that the hiring manager has posted in the job description in your bullet points. Make sure that all the skills that you are listing apply to the job that youre applying for. Finally you may consider adding personal interests into your resume, however that is not something I personally add into my resume. Though, if you are applying for a tech job and lots of experience and interesting computers, this could be something that you could add to your personal interest section on your resume. It can be helpful to give the hirin g manager a sense of who you are as a person and what your interests are and how they relate to potential job. Cath Anne: [00:06:50] Step number three choose your layout. There are three different ways to lay out a resume and we will discuss them here. First is chronological. This is the most frequently used layout for a resume and presents your work history from most recent job to latest job. You can also use a functional resume layout. This usually comes in handy if you dont have a consistent track record or work so you can focus on your experiences, volunteer experiences, and your skills that you have to offer. This is a more functional layout, and it doesnt go in chronological order and in that way you are not saying to the potential hiring manager that youve missed a significant time frame in which you could have been employed. Finally you can use a combination method. This includes both the functional as well as the chronological work history. Cath Anne: [00:07:50] Step number four: format your resume text. When you are writing your resume you will want to go back and make sure that it is legible and that it is easy for hiring manager to read. Use formats or fonts such as Calibri, Arial, Times New Roman, Verdana. These are all fonts that are really accessible and really easy to read. The exception to this is if you are applying to design-related position where you will want to showcase some of your skills around font design. In this case you can use a fancier font or perhaps something you design yourself. Consistency is important when you are writing your resume, so make sure you are using the same font throughout your resume as well as on your cover letter. One thing to note is that you can vary the font size, and whether it is bolded italics, using these types of changes to the resume would break up your resume. Feel free to use underlines or bold for headings and italics to emphasize certain parts of your resume. This is where a template could come in handy, because a template will already have the components built into it. Cath Anne: [00:09:03] Step 5: Proofread and print the final version. You will definitely want to go through your resume again and again to make sure you have not made any typos. Theres nothing worse than having a resume that has a right take on it. You will most definitely not have a good opportunity to get the job if youre posting something or giving something that is not professional. One idea is to get someone else to read it before you do give out the resumes they may have the opportunity to see something that maybe you have missed. It always helps to have a second pair of eyes. Print a copy of your resume and make sure that what is on your computer and lines up with how it should look on paper. Sometimes the formatting can be askew, and this is something you want to make sure is legitimate before you do hand it in to employers. Once youre all set, print multiple copies of your resume and put them in a folder to hand out at a variety of interviews. Cath Anne: [00:10:03] Step number 6: Write a resume for each job you apply for. As mentioned earlier, you will want to tailor your resume depending on which job you are applying for. Although you will always have a standard resume and its great to have that on hand, make sure you are using the language that is used in the job description in your resume. Because this will show that you are interested in specific job and will demonstrate that you do have the skills needed to apply to that specific job. When use the same language that the employer is using, they are more willing to relate to your resume because they will pick up on keywords that they themselves use. In this case it could mean them choosing you over another candidate. Cath Anne: [00:10:51] Okay so thats it for me this week. I hope this episode was of benefit. If you liked this video and found it helpful make sure to give it a thumbs up and subscribe to our channel so you dont miss out on any of our other content. If youre looking to connect with us on social media, check out the links in the description box below. Also if you do have any questions about how to write a resume, how to format a resume definitely jump into the comment box below, and we will see if we can help you out. Also check out our website, because this is something that can help you with. If you do need an extra set of eyes, hit us up at Homework Help Global and we would be glad to take a look over your resume and do a little bit of editing, or help format your resume and write it, too. All right guys good luck applying for those jobs and let us know if we can help. Have a great week and take care.

Research background and motivation of ANSA - Free Essay Example

Sample details Pages: 10 Words: 3124 Downloads: 8 Date added: 2017/06/26 Category Marketing Essay Type Research paper Did you like this example? ANSA Automotive Limited (AAL) comprises four (4) main divisions, namely: Mc Enearney Motors, Diamond Motors, Classic Motors and Burmac Machinery. AAL represents the Automotive Sector of ANSA McAL Limited, one of the largest conglomerates in the Caribbean. This sector is one of five (5) key business sectors of ANSA McAL. Don’t waste time! Our writers will create an original "Research background and motivation of ANSA" essay for you Create order The others are Brewery; Manufacturing and Distribution; Financial Services; and Media. Mc Enearney Motors is in fact the oldest of the companies, having been established around 1918 under the name of Charles McEnearney the first distributor of motor vehicles in Trinidad. In 1989 Charles McEnearney merged with H. E. Robinson Limited and the name was changed to McEnearney Robinson. In 1992 ANSA McAL bought out the interest in McEnearney Robinson and subsequently traded as Diamond Motors. Classic Motors was formed in 1992 to represent the Honda agency, and introduced the Accord, Civic, Legend, Prelude and CR-V to the local market, and has since acquired the Jaguar and Land Rover franchises. Burmac Machinery currently markets agricultural and industrial equipment, namely the Yale and New Holland line of heavy construction equipment. They are strategically located in Port of Spain, Chaguanas, San Fernando and Tobago, with a total staff complement of approximately three hun dred and ninety (390) employees, which can be classified as permanent, temporary, contract and casual labor. These employees are categorized mainly into Technical Staff (Mechanics, Electricians etc.); Administrative/Support Staff; Sales Executives; Supervisory and Management. This can be further broken down into, as outlined in the Organization Chart of the Sector. See Appendix 1 ANSA Automotive Limited, Organizational Chart. As evident by the aforementioned Organizational Chart, each division is spearheaded by a General Manager, who is responsible for the day-to-day operations of their respective organizations. At the helm of the Sector is a Managing Director who has overarching responsibility for AAL. A Board of Directors, chaired by a Chairman Automotive Division, governs the strategic direction of the sector. Additionally, the brand principals namely, Mitsubishi Corporation, Honda International and Ford USA maintain a close working relationship with the local deal ers to ensure that product and operating standards are maintained. Each division is structured into three core business units, namely, Sales, Service and Spare Parts Department. All of these business units are serviced by other core functional units, which are centralized to all four divisions. These core services include Information Technology; Finance; Internal Audit; Customs; and Human Resource Management. Key to maintaining its market position as one of the leading motor vehicle companies in Trinidad and Tobago is superior corporate growth. It is also one of its major challenges. 1.1.2 Motivation: The author has been fascinated with marketing since the late 90s. Since 1999 I have worked together with marketing in the Automobile Industry and it has always bubble my mind that the rich empirical and theoretical base which marketing rests on is not leveraged to its full potential. In my experience, marketing is often reduced to producing corporate brochures and customer seminars. Although this is important in the day-to-day operations I believe marketing has so much more to offer corporations and shareholders. 1.1.3 Rationale for the study 1.1.3.1 What is the research issue? The research issue is that marketing is not always considered of being capable of corporate growth and growth gurus, including Richard Foster, Clay Christensen, Gary Hamel and C.K Prahalad think not. In their views, marketing is too close to the immediate demands and requirements of current customers and competitors to contribute breakthrough sources for growth. However, marketing gurus Kotler Armstrong argue that there are several environmental factors pointing towards an increased importance of marketing as the driver and creator of competitive advantages and shareholder value. Doyle (2000) says that marketing-led growth is at the heart of value creation and Kumar (2004) says that managers must see marketing strategy as the driver of corporate strategy, because all value begins and ends with customers. 1.1.3.2 Why is it an issue? It is an issue because growth strategists dont see marketing in the automotive industry is capable o f corporate growth. 1.1.3.3 Why is it an issue now? It is an issue now because with the economics crisis marketing managers are asked to perform and television adds now are being advertise on how advertising on TV increase corporate growth and profit. 1.1.3.4 What could this research shed light on? This research would shed light on marketing is it capable to driving an organisation to corporate growth. Is it also an opportunity for me to develop this interest and seek ways to unlock the value of marketing in areas that are critical importance to the CEOs of today corporations. 1.2 Research Topic: This research is designed with the topic statement: An analysis and evaluation of marketing in driving corporate growth in the Automotive Industry 1.3 Aims: The aim of this paper is to offer an insight into the challenges and opportunities for leveraging marketing in achieving and sustaining competitive advantages in the automotive industry. It further seeks to unlock the value of marketing in areas that are critically important to managers. 1.4 Objectives: The objectives are to further investigate the marketing paradigm and its role in the corporate growth discussion in order to prove or disprove the dissertation hypothesis. This would be done by: To analyse the marketing strategies and its role in competitive advantages To evaluate the roles of marketing strategies in the automotive industry To provide a strategic comparison for gap analysis and To provide some strategic recommendations for corporate growth. For the Automotive Industry this dissertation will offer insights into the challenges and opportunities for leveraging marketing in achieving and sustaining competitive advantages for corporate growth. 1.5 Key Words: The key words for this proposal are corporate growth, strategic marketing and innovation. 1.6 Hypothesis Contemporary marketing and management thinkers believe that marketing should play a crucial role in driving corporate growth. This proposal is set out to evaluate the hypothesis: Marketing in the Automotive Industry: is capable of driving long term corporate growth. 1.7 Research Questions The hypothesis gives rise to the following primary research questions: What are the key strategic roles that marketing should perform in order to drive corporate growth. What are the critical success factors for marketings success in driving corporate growth? How well is marketing performing these roles? How well is marketing adhering to the critical success factors? Literature Review Conceptual Framework: Introduction This chapter examine the literature covering the topics of sustaining competitive advantages, marketing and corporate growth. The purpose of this review is to draw out the key theories, concepts and ideas around the subject marketing growth and innovation and to assess how various commentators and academics have reviewed this in the light of the changing business environment. Critical The output will be the literatures view on the key strategic roles that marketing must perform in order to drive corporate growth as well as a concrete set of critical success factors for achieving this. Corporate growth is on the top of every CEOs agenda. Executives are facing increased pressure for sustained growth while the markets are saturating and becoming more contested than ever. Most business leaders agree that growth is critical to long-term corporate success and to society at large. It is considered the most effective way of creating shareholder value, and growth also unleashes benefi ts beyond the economic. It revitalizes organisations and invigorates the people within them and finally it creates jobs in the community. However, only very few companies are able to achieve sustainable, profitable growth. Starting and sustaining profitable sales growth is a tough task. The reality is that only 10% of companies with above-average growth will sustain it for more than 10 years, Baghar et al. (1996). While the focus on the growth challenge has spurred a lot of attention in the management literature, there is one area which the author wishes to explore and that is the role of strategic marketing in the overall corporate growth discussion: Is marketing capable of driving long-term corporate growth? The marketing literature often does not hesitate to underline the importance of marketing as a discipline, and promotes the impact that marketing should have on the strategy formulation as well as on the strategic-direction ( Kerin and Varadarajan 1992). However, i f it is so obvious that marketing must play the lead role in shaping corporate strategy and hereunder the growth discussion, then why do growth experts such as Richard Foster ÃÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¦ÃƒÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¦ÃƒÆ' ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒâ€šÃ‚ ¦.. Prahalad dismiss this idea! And similarly, what makes the likes of Kolter believe that marketing should indeed be driving corporate growth Key environmental drivers to change Environmental change: According to Doyle (2000) four particular changes of the new information age are reshaping the environment of business and require fundamental strategic and organizational responses from management: The globalization of markets, changing industrial structures, the information revolution and rising customer expectations. Globalization of the market The new information age has seen a dramatic shift to global markets and competition. Across more and more industries, firms that are not building global operations and marketing capabilities are loosing out. Changing the industries structures The information age is changing the nature of the profit opportunities available to businesses. Many markets that were once at the very heart of the economy have ceased to offer profit opportunities for Western firms. Other new markets are rapidly emerging that offer enormous profit opportunities to companies that can move fast and decisively to capitalize on them . The Information revolution Rapid scientific and technological changes continue to radically reshape many industries. But the most dramatic and far-reaching changes of the current era result from the revolution in information technology. The Internet, together with the emergence of broadband cellular radio networks, has created an explosion in connectivity that is revolutionizing almost every aspect of business. Rising customer expectations The information age has brought a marked rise in rising customer expectations. Buyers have grown to expect higher quality, competitive prices, and better and faster service. The most important causes have been the globalization of competition and the deregulation of markets. The impact on marketing: So what does all this mean to marketing? Kotler (2003) comments that todays major economic problem is overcapacity in most of the worlds industries. Customers are scarce, not products. Demand, not supply is the problem. Overcapacity leads to hyper-competition, with too many good chasing too few customers. And most goods and services lack differentiation. In essence, the Internet, technology, and globalization have combined to create a new economy. The old economy is built on the logic of managing manufacturing industries; the new economy is built on the logic of managing information and information industries. The impact of these environmental changes on marketing is significant. Marketing rather than production skills are becoming the key strategic capability necessary to create and sustain competitive advantage, Doyle (2000). 3. Research Methodology Design: Philosophy: The field of marketing lends itself to a positivism research philosophy and also feeds into some areas of some phenomenological philosophy. The interpretation of research outcomes is subjective, with emphasis placed on the underlying meaning and understanding of phenomena. Approach: The analysis of the research will be largely qualitative, however quantitative analysis will be used to highlight patterns and make the analysis more robust. The findings will be compared to theory in context in order to describe the patterns in which it exists. An inductive approach will be used in order to develop theory as a result of the research findings, although there will be an element of deduction in that the structure of the research will based on the academic literature. The research will be performed as a series of structured interviews and questionnaires. Effort was also made to select a range of organisations with the required characteristics such as market, sizes and life-spans, so the sample has a mix of homogenous and heterogeneous characteristics. I intend to interview one management participant from each organisation and the survey participants will be at least 10 of the employees working in marketing or related areas, depending on the size of the company. The semi-structured interviews will start with an organisational questionnaire to gain company information such as number of employees, number of research staff, annual turnover, market sector, products (type, number of different products, product volume and value). The remainder will cover a series of open ended questions to discuss the marketing practices in order to gain an understanding of the approach taken, the structure and effectiveness, how and why certain strategies work whilst others are less effective. Each participant will be asked to answer identical questions, but the order of the questions will not necessarily be fixed as this may detract from the flow of the interview. The survey is intended to supplement data from interviews and sample more widely the practices and individual perceptions in the organisation. The aim is to gain an understanding of how the marketing growth works and also the opinions and understanding of the employees. The questionnaire will h ave structured questions with set responses in order to map the marketing characteristics of the organisation. There will also be open questions for participants to make comments on the various aspects of marketing growth in their organisation. The author approach to the design of the interview and survey is as follows: Preliminary framework built on the review of theory from academic literature prior to design of questionnaires and structured interviews Pilot interview restructure the questions as necessary Pilot use of questionnaire restructure the questions as necessary Interviews notes taken during recording key words and phrases and creating full record immediately after interview Survey questionnaires explained and handed out/ collected during session 3.1 Method of Data Collection and Intended Analysis I intend to perform research in my own organisation, for which I have been granted verbal access to carry out the interviews and survey. In addition, I believe that I require at least 2 further organisations to benchmark and make comparison of the marketing practices and their effectiveness. I have contacted six organisations and have obtained a verbal agreement for access from one of them so far. I am confident that I will be able to gain the required number of participating organisations, however if I have less participants I can modify my research approach and increase the number of interview and survey participants at each organisation and complete a more in-depth study. In order to make the process run smoothly and to obtain a speedy and efficient response to the surveys I intend to run one or two sessions in the organisation where all of the participants will be present and during which I will hand out and collect the questionnaires. This will both ensure a high response r ate and that the correct participants answer the survey. In addition, it will enable me to explain clearly the aims of the research control how the survey is administered and make clear the type of information required for the open-ended part of the questionnaires. Using the inductive approach, the analysis of the interviews will be mostly qualitative, with the interviews used to understand the business environment. Quantitative analysis of the questionnaires will be used to map the characteristics of the organisations and discover patterns in the responses within organisations. Consideration of the data and patterns found in all of the organisations will be used in conjunction with academic theory to try to explain the findings and answer the research objectives posed in section above. 3.2 Design 3.2.1 Validity and Reliability In the design of the research approach I have considered the following: 3.2.1.1 Internal validity Increased through use of multiple sources of evidence, structured interviews and questionnaires (both closed and open questions). The design of questions and survey will be based on understanding of the theory from the literature and pilot testing of the interview and questionnaire will be used to make sure questions are understood as intended. 3.2.1.2 External validity Multiple cases considered to examine whether findings can be generalised over a number of organisations. There is no requirement to make a statistical analysis of the results for generalisation here as the approach chosen examines practices and their effectiveness. The aim is to explain the findings and explore generalisability through a comparison of findings with theory and using Excel, charts and statistics to show the analysis of the data. 3.2.1.3 Reliability Structured interviews with questions derived from literature in order to examine cases in same way. Surveys to back up the interviews and obtain views from a wider group and questionnaires all administered at the same time and in controlled manner, explanation to ensure participants all understand research in same way. 3.3. Limitations The author recognises that this type of research has its limitations and has summarized them: The author is not a trained interviewer The sample is not representative of the population The research is only from a subset of the overall Automotive Industry 3.4 Research Ethics The interviewees and survey participants will be given a clear written description of the purpose, scope and intended outcomes of the research. The type of information required for the research will be clearly stated as will the policy for anonymity and confidentiality. The research will be carried out in a way that will ensure confidentiality of the participant organisations and the individual participants in the surveys. Some organisations which participate in the research will not be named in the dissertation, nor will some interviewees and the questionnaires will be anonymous. 4. Time Scale The plan for the research project timescales is shown in the Gantt chart below. In summary, there are the following considerations in the project plan: 4.1 Literature review Already performed background literature search to help formulate research ideas, anticipate further extensive period of research before writing the Literature Review. The final literature survey before completion of the manuscript to cover any newly published work. 4.2 Questionnaire/ Interview Design Have form of questionnaire which needs adapting for use. Intend to design the structured interview and questionnaire after the majority of the literature review is complete, will both be piloted and their design reviewed. 4.3 Interviews and Surveys Visit participant organisations to carry out interviews and surveys during August and September 2010. An efficient and rapid response is expected as surveys issued and collected whilst at the participant organisations. 4.4 Data Analysis Structured interviews with responses analysed qualitatively. Surveys coded and responses analysed quantitatively. 4.5 Dissertation Drafts Produce drafts of the dissertation sections for content discussion with supervisor throughout the timescale below, then draft dissertation will be of required standard with only minor revision required for submission. The main resource required to carry out the research is my time, I have the support of my employers to carry out this research and I will be able to take days out of work to visit the participant organisations. I have the means to visit the participants (who are all in the TT) and also to analyse the data and write up the dissertation.

Go To This Website, Which Is Hosted By Skeptical Science.

Go to this website, which is hosted by Skeptical Science. Read up and then answer the following questions. http://skepticalscience.com/argument.php 1. This link covers many of the myths about climate change. †¢ List two of the myths that you found most interesting. †¢Outline what each myth is, and what the right answer to that question or item is. Has your view on climate change evolved since before taking this course? Why or why not? Choose one the Review Questions from this week’s reading and answer it in full. Please tell me how the course is going for you so far? Is it hard, â€Å"just right†, or easy? 1. This link covers many of the myths about climate change. †¢ List two of the myths that you found most interesting. †¢ Outline what each myth†¦show more content†¦At this point whenever there is an extreme weather event such as food or drought, many ask if global warming caused that event. However, unfortunately, this event most changes and caused by the impact human activities. 2. Has your view on climate change evolved since before taking this course? Why or why not? Answer: Absolutely, my view around this development has changed significantly because I now opened my eyes and view more critically to the facts of climate change and energy sources and the energy cycle. I now understand that some of the problems from the industry as well. Since the government wants to change, but unable do that. In addition, I knew where to stand from and have knowledge about the whole cycle of the energy. All energy made from light and some others that relate. Generally, I would say the course has clearly opened my eyes to understand the impact and views the evidence of climate change matters 3. Choose one the Review Questions for this week is reading and answer it in full. The question I have chosen: What are the pros and cons of various waste management strategies? Do you agree or disagree with the general waste management hierarchy?† Answer: this would I think depends on the specific strategy a government in a specific country how really they are using. If a community, for example, incinerates the waste at high temperatures emission and pollution are released into the environment. The incinerator could adhere to a filterShow MoreRelatedThe Myths About Climate Change Essay790 Words   |  4 PagesGo to this website, which is hosted by Skeptical Science. Read up and then answer the following questions. http://skepticalscience.com/argument.php 1. This link covers many of the myths about climate change. †¢ List two of the myths that you found most interesting. †¢ Outline what each myth is, and what the right answer to that question or item is. Reviewing the website above, I must say some people are extremely foolish and a vast majority of the claims they make are extremely ridiculous! 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Case Anaylsis Motivation Free Essays

Jason Haro 10/10/2012 Management of Organizations Case Analysis: Motivation In order to have an effective performance from a group a people, effective leadership must be used along with good teamwork to have an efficient running company. After analyzing the case of Joe Chaney, it is clear that there has been a fault in leadership along with lack of motivation. In order to fix the situation with Mr. We will write a custom essay sample on Case Anaylsis Motivation or any similar topic only for you Order Now Chaney, a meeting should be established with him to discuss his performance. The first question to start out with is to make sure that Joe realizes there has been a problem with his performance at work. Chances are he will realize there is a problem, since his conversation about complaining about his job was overheard. Once it is established that there is a problem with performance, the next task is to figure out if the problem stems from inadequate subordinate ability or motivation. In the case of Joe Chaney, there is a problem with both ability and motivation The inadequate subordinate ability comes from inadequate resources to do the job leading to a resource problem. Mr. Chaney was hired with mediocre recommendations from his previous employer because help was needed desperately. The firm seems to be understaffed to handle the rise in workload from the local construction boom. The absence of formal performance reviews and career counseling due to time constraints along with losing Friday social hours and making weekends mandatory is a huge demotivating factor for employees, not just Mr. Chaney. The relationship curve between level of conflict and level of performance shows that having too much conflict for extended periods of time leads to low levels of performance. More staff should be hired to ease the workload. Incentive problems are also an issue with Mr. Chaney. Mr. Chaney’s statement of â€Å"no one around here respects my opinion. I’m just a lowly draftsman†¦ because I don’t have the degree, they ignore my input, and I’m stuck doing the grunt work† shows that there is an issue of Mr. Chaney feeling unappreciated so he has stopped caring about his work. Effective leaders should be empathetic towards his employees. Understanding that he has a wife and children shows that he has concerns for providing for his family. Between working and being a family man, he may not have an opportunity to obtain his degree to have a better title and paying wage. Restarting career counseling and performance reviews would help solve these problems. Credit should be given to Mr. Chaney as his performance, until recently, has been surprisingly well and produced high quality work. How to cite Case Anaylsis Motivation, Essay examples

Measuring the specific heat capacity of water Essay Example

Measuring the specific heat capacity of water Paper Introduction The Specific Heat Capacity of any substance can be defined as the amount of energy needed to raise 1kg of the substance by 1i c. Its found by using the following formula: C = Q / (M x ? ?) Where (C) represents the SPHC; (Q) the energy needed or given out in joules; (M) is the mass of the substance calculated in kilograms and ? ? represents the change in temperature in either i C or Kelvin. Aim The aim of the experiment is to determine the Specific Heat Capacity of any liquid, but in our case Water. Hypothesis I think that we will obtain a close number to the exact Specific Heat Capacity known as 4200 J/Kgi C. , though it will not be 100 accurate because some heat will be lost, leading to possible errors in data. I dont think we can insulate 100% with the following calorimeter at school, thus it might gain or release energy causing in-accuracy. Additionally I think that the change of temperature will be constant throughout the experiment, because the amount of energy given will always stay the same. I also believe the temperature will rise proportional to time, this is because as more time is expanded, the molecules receive more heat, according to the Kinetic Theory, the molecules become more active, and start to move rapidly increasing collision rate. Thus more the time, the higher the temperature will be until a certain point. This is the boiling point, and this is when the molecules have reached the maximum point, and are on the point of transforming into another state of form gaseous. Apparatus A Calorimeter A Thermometer A Electric Weighing Scale. We will write a custom essay sample on Measuring the specific heat capacity of water specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Measuring the specific heat capacity of water specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Measuring the specific heat capacity of water specifically for you FOR ONLY $16.38 $13.9/page Hire Writer A Power Pack d 1. An empty calorimeter is weighed. The liquid under test is then poured in the calorimeter and reweighed. The Mass m of the liquid is found. 2. An immersion heater and a thermometer are placed in the calorimeter 3. The initial temperature ? ? 1 of the liquid is recorded. 4. The liquid is heated for a time t seconds. The stirrer is used to maintain a uniform temperature throughout the liquid. The lid minimizes heat losses by convection. 5. Record the temperature after every two minutes and plot it in the table below. 6. The final temperature ? ? 2 is noted and the changed in temperature ? ? after time t is found7. Record the results in the table below Precautions 1. To properly place the lid, otherwise heat lose might increase, to minimize heat loss as much possible using insulation. 2. To maintain uniform temperature make sure to keep stirring the calorimeter. 3. Make sure to keep constant energy supply by heater 12V. Variables Independent Is the power heating the up the water. This is because if you change the power, then the change in temperature will also change proportionally. So you have to keep it constant throughout, otherwise this might lead to un-reliable data. To manipulate you could change the power, by increasing the current or the volts. So you could change the current from 12V, to 16V, which would change the power. But this has to be done at the start of the experiment, and then kept constant throughout. Dependent This is the change in temperature, as this is dependent on the power supplied to the heater, if changed then the change in temperature will also change. To manipulate, you will have to change the Independent variable. Controlled This is the mass of the water, the time intervals and the power. These have to be kept constant, or otherwise it wont be a fair test. The mass of the water is kept at 0. 425 kg, 120 second time intervals and 12W power supply. To manipulate you could increase the mass by 0. 010 kg, or increase the power supply to 16W, or even increase or decrease the time intervals to either 300 second or 30 seconds. But the changes have to be kept constant otherwise. Results Time / Seconds Temperature / (? ) Change in temperature. E = the power in watts Q = the energy in joules T = time in seconds 12 x 0. joules Now to find the Specific Heat capacity we have to go back to the original formula, and deduce these finding into it. Re-arrange the formula C Conclusion From my calculation and results I have obtained the Specific Heat Capacity of water to be 4320 j/kgi C for this practical. Now I can argue that this is not a 100% accurate experiment as the scientifically defined Specific Heat Capacity of water is found to be 4200 j/kgi C. There is a difference of 1320 j/kgi C, from my results and the initial value; but I used two different ways to calculate the answer. I used the formula, which gives 4320 j/kgi C, but then I also used the gradient which in result gave me a more accurate answer of 4235 j/kgi C. As you can see the gradient gives a much more accurate answer, this is because when you use the method of calculating the sphc, by subtracting the final temperature by the initial temperature, you only base your calculation of two sets of data. This is unreliable, because if one of them proves to be inaccurate, then this impacts the answer proportionally. The gradient method is more accurate, because you are taking the data from the line of best fit, which allows you to predict the value of one variable based on a value of the other; avoiding erroneous sets of data. Using the gradient method I got an answer of 4235j/kgi C, which is very close to the initial value of Specific Heat Capacity of Water. There is a difference of only 35j/kgi C, and a difference of 85j/kgi C from the calculations using the other method. So why isnt my answer identical to the genuine calculation? Well this can be caused by many reasons, one is that the calorimeter partially absorbed some of the heat which in turn meant, that it needed more energy to raise the temperature of the water, as the particles had less energy due to heat loss. Another reason could be because it was insulated 100%, which meant that it lost some heat to the air, which again meant that the particles didnt have as much energy so it needed more. Though this reasons will only slightly affect the answer, as we didnt not perform the experiment at a very high temperature. In my hypothesis I stated that my answer for the specific heat capacity will differ slightly from the original, and I was right, but I also stated that the change in temperature will be constant, and that the temperature will rise uniformly. Theoretically I should be right, but from my results you can see that the change in temperature wasnt constant. This is because I didnt stir, the calorimeter enough and persistently. This would have made the particles in the water move more so the temperature would have then increased. The more stirring that was done could have allowed the temperature to increase at a fully uniform level. And I think that the main reason why my results of the specific heat capacity doesnt exactly equal 4200 j/kgi C. Evaluation I think that I was very close to the precise specific heat capacity of water. With a difference of only 35j/kgi C I think that there are variables, which cannot be controlled 100%. But I think I could have improved this experiment. I think next time I could take a wider range of data, for the temperatures. This means to repeat the experiment numerous times. This will allow me to have more accurate data. Also I think I should keep the stirring of the water more persistent next time. I could either, have a plan of something like, stirring for 2 minutes, and then stopping for an minute etc. Or I could persistently keep on stirring through the whole experiment; this will allow the particles to move around the beaker more, making it a fairer test. Also I could increase the power supplied to the calorimeter, which would allow me to analyze the relationship at higher temperatures, and also more modern equipment. All these factors could be improved next time, hopefully giving me even accurate results. 1 Appendix 1 2 See Graph Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Electricity and Magnetism section.